Posted By Muhammad Haider Kizilbash Whenever you want to venture into the E-Commerce business, it is best to set a barometer. Follow the pointers below before you launch Private Label (PL) at Daraz. 1. Price Point Your price point should be in between PKR.200 to PKR. 800 . Remember that the greater the Price Point, the greater is the chance of losses. 200 is the ideal price point! Don't hunt expensive products as a new seller. Avoid risky investments. 2. Identifying gaps in the market Try to find out the ‘unavailable’ product which is needed 3. Identify opportunity in the market Try to evaluate the potential of the segment and then find your opportunity in it 4. Products with low competition Lower competition means higher opportunity and higher success ratio 5. Products which are evergreen Hint: Baby Products Don't consider selling seasonal products like WorldCup merchandise or trending products or jackets! 6. Products which you can arrange inventory Alert! Yo